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HomeBusiness InnovationPeloton: First Rowing Machines with A Mix of Cardio and Strength Training

Peloton: First Rowing Machines with A Mix of Cardio and Strength Training

Key Highlights:

  • Peloton is planning to introduce its first Rowing Machines with a mix of cardio and strength training.
  • You can schedule workouts with friends through the app, Bike or Tread.
  • Through Peloton app, customers can track cycling, running, and other workouts.

Since the COVID-19, there is a wave of fitness around the world. We have seen a revolution in the fitness industry with the increase in awareness about health. Also, the demand for health-related machines especially for the home gym like treadmill, bike, and others have risen over the last few months. Companies such as Peloton have made a mark in the fitness industry with their unique products. Recently, there were reports of the company expanding its fitness lineup with the all new range of Rowing Machines.

Peloton is planning to introduce its first rowing machines with a mix of cardio and strength training. During its Homecoming 2022 event, the company slightly reveled in a sneak peek video showing what the customers can expect. However, there is no released date or price mentioned. The customers can expect features where you can schedule workouts with friends through the app, Bike, or Tread. Another important feature for blind and low vision users is that they will get a Google TalkBack screen reader to help them navigate the Tread’s interface. Along with the mentioned features, through Peloton app, customers can track cycling, running, and other workouts.

Dual Rowing Machines – A smart move

Recently, the company revealed a $751.1 million loss in its latest quarter. Since the pandemic, Peloton is still trying to recover from the loss after people return to gyms and offices. It is said that the rowing machine can be a great gamble for the company in regard to the current situation. Also, the company is hoping for more aggressive investment to help them in long run. Brands like Echelon and Hydow are the only leading companies in the small market of the smart rowing machine. This might be the smart move and help them in make a significate position in the market through its name and well-known classes.

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