- Suplyd, a procurement platform for hotels, restaurants, and catering businesses in Egypt, has raised $1.6 million in pre-seed funding from Endure Capital, Seedstars, Camel Ventures, Falak Startups, and several angel investors.
- Founded in January 2022, Suplyd’s B2B platform brings efficiency to the supply chain operations for businesses in the food service industry by permitting digital order procurement, payment, and fulfillment.
Restaurants can access a wide range of products on demand through its platform, saving many hours wasted in sourcing goods offline. It also certifies that the businesses acquire the goods at competitive prices.
Suplyd plans to use the new funding to scale its technology, expand within and beyond Cairo, and explore growth opportunities in the Middle East and North Africa (MENA) region shortly.
Gohar Said, Suplyd CEO who co-founded the startup with Karim Selima, and Ahmed ElMahdy, said that restaurants’ supply chain is a global issue, where everyone is currently looking into how to cut costs and reduce waste. However, the Egyptian market is huge yet untapped, and they direct their efforts to the next phase before they expand to other global markets.
Suplyd is bringing an e-commerce experience to the restaurant supply chain by optimizing assets, and decreasing waste for the whole ecosystem, while saving the businesses time and effort to communicate and follow up with suppliers.
The startup’s network of tech-enabled fulfillment centers provides the Suplyd insights on demand patterns and trends that inform stocking to ensure restaurant supplies requirements are fulfilled on demand and avoid waste on suppliers’ end.
Suplyd says it is serving 500 customers currently in greater Cairo, having grown by almost 50% month over month since launch. The startup, stepping up competition for players such as OneOrder, expects more remarkable growth over the next year sustained by its expansion plans geared towards serving Egypt’s vast HoReCa industry, which over 400,000 restaurants support.